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Ebook · Founding and strategy
Pricing Strategy for Profit
Calculate costs, price on value and raise prices with confidence.
For anyone who sells a service or product and feels underpriced or unsure what to charge.
PDF · 30 pages
Price €19
Price in euros, VAT included where it applies.
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What is inside
Price is the fastest lever on profit. Calculate your real costs, price on the value you create, build good-better-best tiers, discount without damage and raise prices without losing the customers you want.
- Know your costs
- Choose a pricing model
- Price on value
- Build good-better-best tiers
- Discount without damage
- Raise prices with confidence
PDF · 30 pages · table of contents, worked examples and checklists
Is it right for you?
Who it is for
- Anyone who sells a service or product and feels underpriced or unsure what to charge
Who it is not for
- Retailers who need dynamic or competitor-based price software
- Anyone who wants a single “right price” without doing the maths
Answers
What format is it?
A PDF with 30 pages, a table of contents, worked examples and checklists. It opens on any computer, tablet or phone, and you can print it.
Which edition is this?
The 2026 edition. The contents are listed on this page, so you know exactly what you get.
Is VAT included?
Yes. Prices are in euros and include VAT where it applies. The exact amount for your country is shown at checkout before you pay.
Can I get a refund?
Our refund policy will be published here before sales open. Please read the cancellation policy for digital products before you buy.
How do I get help?
Use the contact details on our imprint page. A person reads every message.
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