Ebooks · Templates · Courses

Clear business know-how for founders and small teams.

Practical guides, editable templates and step-by-step courses on planning, money, marketing and sales. Plain English, real examples, no hype.

20 ebooks · 5 templates · 3 courses · from €12

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The workshop

Three kinds of tools. Pick the one that fits how you work.

Read a guide when you want to understand a topic. Open a template when you need to get it done. Take a course when you want the whole path, step by step.

Ebooks

Twenty practical guides. One clear next step in each.

Each ebook covers one topic in 25 to 35 pages, with worked examples, checklists and a table of contents. From testing an idea to keeping customers.

ebooks
20
pages in total
593
lowest price
€12
  • Founding and strategy
  • Finance
  • Marketing and sales
  • Organization and leadership
See all 20 ebooks
Cover of Pricing Strategy for ProfitCover of Validate Your Business IdeaCover of Email Marketing That Sells

Templates

Five editable templates. Start from a filled example, then make it yours.

Excel and Word files for your plan, forecast, proposals, KPIs and taxes. Every file starts with a start-here page, and nothing is locked. In the spreadsheets, change a yellow cell and everything recalculates.

templates
5
months in the financial model
36
KPIs on one dashboard
9
See the templates
A real page from the KPI Dashboard template

Courses

Courses that take you from plan to practice.

The Marketing and Sales System is ready: 22 short video lessons, a 64-page workbook, an exercise after every lesson and a quiz after every module. Two more courses are in production.

video lessons
22
modules
7
workbook pages
64

Ready now Marketing and Sales System

  1. 01Foundation: customer, offer and numbers4 lessons
  2. 02Your funnel and website4 lessons
  3. 03Content that attracts the right people3 lessons
  4. 04Email that builds trust and sells3 lessons
  5. 05Paid ads without wasting money3 lessons
  6. 06Sales conversations that close3 lessons
  7. 07Your system: weekly rhythm, dashboard and 90-day plan2 lessons

Ready now: 29 videos, the workbook and the course player, in one download.

Bundles

Get the whole set and save.

All 20 ebooks, about 600 pages, in four themes.

You save €221 69%
Separate total €320 €99

Get started

Pick one thing to improve this month. Start there.

Not sure where to begin? Many founders start with Validate Your Business Idea or the Complete Ebook Library.

New guides and course launches, by email

One email when something new opens. No daily newsletters, no sharing your address.